new bickerstaff logo

Stand by me

FOR WHOM?

To develop a design and create a communication platform for the "Stand By Me" program

WHAT WAS THE TASK?

To develop a design and create a communication platform for the "Stand By Me" program

AND WHAT WE'VE DONE?

The Duke of Edinburgh's Award is a youth program founded in the United Kingdom in 1956 by Prince Philip, Duke of Edinburgh, and has since expanded to 144 nations. We created a new identity to launch the program for young Ukrainians displaced or impacted by war, helping them find support and guidance in the new country.

RESULTS

We launched the new brand in Romania, Slovakia, and the Czech Republic. Now program are currently active in more than 600 schools (300 schools and youth organizations in the Czech Republic), with more than 10,000 participants and 2,900 volunteers (1,200 in the Czech Republic). They will provide their network of schools, adult volunteers and young people to scale to support the displaced children and young people from Ukraine.

BICKERSTAFF.475

Creative director: Illia Anufriienko

Account director: Yana Brusentseva

Account manager: Anna Tsiurko

Senior copywriter: Sergey Artemenko

Art director: Polina Blyzniuk

Senior designer / Illustrator: Yura Rusovsky

Motion/3D Designer: Kim Honcharov

Graphic/Motion Designer: Elizabeth Bilohub

Junior graphic designer: Liza Popova

Senior strategist: Maria Kochurenko

Head of PR: Anastasiia Polska

Junior PR manager: Sofiia Zubova

THE DUKE OF EDINBURGH’S INTERNATIONAL AWARD

CEO: Emma Brown

Director of Brand and Communications: Marianna Davis

Senior Operations Manager: Lucy Ranson

Operations Manager: Jamie Lock